Episode 6 - The SECRET of Nintendo's Success business console gaming incremental innovation invention lateral thinking of withered technology nintendo video games May 06, 2021

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Gunpei Yokoi is a name you may or may not know, but even if you haven't, he affected your life. In fact his contributions have in many ways have had significant impact on modern culture. What do we do to affect innovation? How do we go about growth and invention? What...

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Episode 7 - Who in history really matters? Only these TWO people alexander hamilton bill and ted commander communicator conquerer george washington military public affairs public relations May 05, 2021

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The humans who affect our history have all been either a Conqueror or a Communicator. Don’t believe us? Make your own list of people and play along as we discuss it. Also featuring some emergency Bill & Ted related conversation.

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Episode 10 - Reboots, Remakes, and Recycled Content blog channels cognitive process cogntitive process content curation marketing message podcast product reboot recycle remake reslease segmentation social media youtube May 05, 2021

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In podcast episode 10, "Reboots, Remakes, and Recycled Content," Kirk and Jeff discuss the process of relaunching, recreating, and repeating this process over to maximize the most engagement. Suppose you launch a product in the United States, for instance. In that...

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Episode 12 - Branding is Your Story advice blog branding brands cognition cognitive stories cognitive storytelling creativity movies plot podcast stories twist youtube May 04, 2021

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In podcast episode 12, "Branding is Your Story," Kirk and Jeff use movies and superhero stories to explain the importance of character development and how they mold stories together. Kirk uses the example from the movie "Now You See Me" to describe the problems of...

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Episode 11 - Urban Legends cognition cognitive cognitive communications comfort zone folk lore myths scary stories urban legends May 04, 2021

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In podcast episode 11, "Urban Legends," Kirk and Jeff discuss several urban legends: such as Bloody Mary and analyze why these stories have been passed down from generations. It's because, from a cognitive standpoint, stories become memorable. We generate fear from...

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Episode 9 - Day Drinking with a little Business and Bourbon cognition cognitive communications consistency consumer creativity creator engagement entrepreneur growth guest speaker hard work lessons podcast start up tips May 03, 2021

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In podcast episode 9, "Day Drinking with a little Business and Bourbon," Kirk, Jeff, and the Entrepreneur Extraordinaire, Ronnell Richards, discuss crucial tips on start-up businesses. Ronnell Richard begins by explaining his great start-up story...

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Episode 13 Communication on the Interweb blog cognitive communications creative creative process customer service history history of communication history of customer service history of the internet podcast social media youtube May 03, 2021

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In podcast episode 13, "Communication on the Interweb," Kirk and Jeff discuss the history of communication and how it has evolved due to the rise of technology. Using the Butcher example in the 1950s to represent how customer service is so vastly different from the...

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Episode 8 - Cinnamon Snaps, Synapse, and Synonyms checkers conflated facts misnomer pandas May 03, 2021

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Our brain is a big prediction machine. It gathers and collects data and observations and it applies them into relative "buckets". Some things get ignored, somethings get misfiled, but everything gets categorized. Sometimes thats good-- It makes conclusions faster....

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Chapter 14 - The Speaking Tools You Need blog cognition cognitive strategy creative creative strategy creativity effective speaking pace pause pitch podcast punch speaking tools strategic success successful tools youtube Apr 30, 2021

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Why do pilots speak the same? That is because they follow similar five P's, or the tools of speaking. In podcast Episode 14, "The Speaking Tools You Need," we discuss the five P's of speaking: pitch, pace, poise, pause, and punch. Pitch can signal multiple different...

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Episode 16 - Do a Little Dance, Make a Little Love, Get Down Tonight art authenticity blog cognition cognitive cognitive communications creative creativity dancing painting podcast public speaking youtube Apr 30, 2021

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In podcast episode 16, Do a Little Dance, Make a Little Love, Get Down Tonight, we talk about creativity. Kirk and Jeff begin the conversation discussing art, where Jeff defines it as poetry, writing, painting, dancing, all of which are created to form a story. Using...

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blog bounty cognitive bias cognitive perception cognitive process cognitive storytelling cognitive strategy cognitive thinking creativity podcast youtube Apr 29, 2021

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Happy Thanksgiving! That means Kirk and Jeff celebrate with candy or known as the "Bounty Feast." Like Holidays, people who celebrate across the world have one commonality with one another. Similarly, those who have the same common sense do not come from the same...

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Episode 17 - I've Got 99 Problems and Problem-Solving is Definitely the Worst of Them cognition cognitive communication creativity education high school musical podcast problem solving process tutorial Apr 29, 2021

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In podcast Episode 17, we discuss problem-solving. Speaking on cognition, the brain needs structure to attach things to, which is the main component to how our brains are wired to solve problems.  Kirk and Jeff use examples from the Pandemic and the education...

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