Chapter 15 - I am Sucked In (Virality) audience blog cognitive communications creative creativity cultivate culture emotion i am sucked in podcast shape sucked trends viral virality virus Apr 28, 2021

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In podcast 15, "I am Sucked In," Jeff and Kirk discuss virality. Virality is a "virus" where people copy phrases or things that become trends. Until recently, virality became a new "buzz" word in the communications and marketing industry that means having content that...

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Episode 19 - Return of the Weeping Angel (Why am I in a State of Shock?) audience blog cognitive process cognitive strategy cognitive thinking creativity emotions fear podcast reaction result shock stories triggers youtube Apr 28, 2021

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In Podcast 19, Return of the Weeping Angel (Why am I in the State of Shock?) We discuss specific emotional triggers that transmit the brain to hold moments, experiences, and stories closest to our hearts. Mostly, shock, fear, or situations take our breath away because...

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Episode 20 - Someone Will Be With You Momentarily audience cognitive communications dialect effective global ideas international interpret marketing measurement mental podcast processes understanding Apr 27, 2021

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Language is, in fact, weird. Communication is often backward. Why do we use words wacky? In this podcast, we get to the bottom of it all; why we skip the 10s place when we count in millimeters.

On a serious note, we recall being in college and relating Kirk's example...

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Episode 39 - Thanks!... It's Got Pockets creativity evolution fashion females feminism industry pockets women Apr 22, 2021

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Do you ever wonder why women's pockets are much smaller compared to men's pockets? In episode 39, "Thanks...! It's Got Pockets," we mean the most sarcastic "Thanks." We are more than happy to invite Juniper Finley, whose a theatre and arts professional, to discuss...

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Episode 38 - Teacher Says What? bias blog cognitive communications creativity help hurt podcast teacher says what Apr 21, 2021

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In this podcast, Teacher Says What? We discuss cognitive communication and how it can help or hurt your message. Confirmation bias is huge, and plays into our Gamification and the Electric car example. We use several other examples through out our first live...

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Episode 24 - Are You Afraid of the Dark? advice afraid are authentic business comfort zone concept creative creativity dark effective speaking love of podcast public public speaking tips you Apr 20, 2021

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In episode 22, Are You Afraid of the Dark? Kirk and Jeff discuss this strange concept of fear. Oddly enough, fear curates on the opposite side of our brain, compared to a reactional defensive mechanism that happens when something hits you unexpectedly in the face....

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Episode 23 - Do You Want to Make a Podcast? business strategies covid culture formulas lockdown podcast quarantine successful Apr 19, 2021

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In our podcast, Do You Want to Make a Podcast? In episode 23, we discuss tips and strategies for making your podcast successful during this day and age. Since the COVID-19 Pandemic, new behaviors have formed in our culture—realizing that the internet is not...

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Episode 24 - Where Are We Going and What's With the Hand Basket? business strategies communications goals growth hacking how to lessons marketing setting goals strategies summary Apr 19, 2021

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In podcast episode 24, Where Are We Going and What's With the Hand Basket? We talk about the importance of goal setting. Goal setting is not about defining the path you want to take; it focuses on the end goal. There are several ways of achieving something, and if you...

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Episode 26 - The First Lie Always Wins bias cognitive bias country lies marketing objective politics public relation scandal Apr 18, 2021

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This podcast discusses how to manage public relations and marketing scandals and bring relevant political examples to current times. During the COVID-19 pandemic, we talk about the differences in media coverage from other countries, more so grasping an objective...

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Episode 28 - The Only Two Questions that Matter audience cognitive communications create creativity effective speaking social media social media platforms speaking talking Apr 17, 2021

In this podcast, "The Only Two Questions That Matter," episode 28, we begin by discussing the opening question: Is Spaghetti a Vegetable? This question sounds immensely absurd, but it is a perfect example that applies to many business owners who ask the wrong questions for their company's goals....

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Episode 27 - Politics, Propaganda, and Pageantry advertisements advertising biden ceremony disney manipulation media news pageantry politics propaganda trump wedding Apr 17, 2021

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In this podcast, we discuss each element's value and importance: politics, propaganda, and pageantry and how they play into creating the best experience for your customers. Essentially, using current political news from the COVID-19 pandemic and recent presidential...

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Episode 29 - If It Was Free, Then You Are the Product advertisements advertising app store apple currency data tracking engagement facebook google marketing privacy products service social media strategies value worth Apr 16, 2021

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In Podcast Episode 29: "If It Was Free, Then You Are The Product," we discuss the primary concerns of data tracking between Google, Apple, Social Media Platforms like Facebook and their responses to noting consent of monetization. The concept of this social dilemma...

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