Episode 36 - The Celery Test brand business celery cognitive storytelling creative creativity engagement framework reflect releasethekeative social media stories the celery test Apr 14, 2021

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You are always one step from changing your story. Every decision you make speaks on your character and sculpts who you are.  We talk about this in The 'Celery Test' Episode 36 on YouTube. This framework is an exciting way to reflect on yourself and your...

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Episode 33 - Once Upon a Time audience brand branding characters classic cognitive communications cognitive storytelling goldilocks market movies stories story storytelling strategic storytelling ted lasso Apr 12, 2021

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In Once Upon a Time episode 33, we talk about the importance of storytelling and what makes an audience listen to a good plot in the ‘Ted Lasso’ Show or the classic movies that have been around for decades. Cognitive and strategic storytelling is crucial...

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