In podcast 15, "I am Sucked In," Jeff and Kirk discuss virality. Virality is a "virus" where people copy phrases or things that become trends. Until recently, virality became a new "buzz" word in the communications and marketing industry that means having content that...
In this podcast, we talk about the consequences of copying something from someone else's success. Like our children, we are easily influenced by "trending" and copy to meet society's expectations. This is seen with businesses and social media, like a domino effect to...
Strategic Communicator, Author, Producer
Kirk Westwood is a storyteller. He is the co-founder and CEO of Glass River Media.
Kirk has contributed to Hollywood films, television programs, national commercials and music videos. He has worked freelance as a photographer, blogger, web-streamer, and consultant; and for the government as a Communications Specialist and Public Affairs Specialist.
No matter what his professional title has been, Kirk's job description has always been a variation of the same thing: to tell stories.
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