Chapter 15 - I am Sucked In (Virality) audience blog cognitive communications creative creativity cultivate culture emotion i am sucked in podcast shape sucked trends viral virality virus Apr 28, 2021

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In podcast 15, "I am Sucked In," Jeff and Kirk discuss virality. Virality is a "virus" where people copy phrases or things that become trends. Until recently, virality became a new "buzz" word in the communications and marketing industry that means having content that...

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Episode 35 - Monkey See, Monkey Do copy creative engagement monkey platform releasethekreative social media trends Apr 13, 2021

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In this podcast, we talk about the consequences of copying something from someone else's success. Like our children, we are easily influenced by "trending" and copy to meet society's expectations. This is seen with businesses and social media, like a domino effect to...

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